You are a U.S. manufacturer of dental equipment and have designated an expansion to Europe as part of a near-term strategy. You are trying to decide which country to enter first. Using the
resources discussed in class. evaluate the opportunities in France. Germany. Italy and Switzerland. Note: there is no wrong answer. I will grade you on how you retrieve data and how you evaluate
that data to make decisions in this international entrepreneurial venture. 1. Using the HS code 901849. look up the export values (in SUS) of dental equipment from the U.S. to France. Germany.
Italy and Switzerland for 2014 and 2015. Provide the data and give your evaluation. Cite your source. (5 pts) 2. Using the same HS code. look up the total import values of dental equipment from all
countries into France. Germany. Italy and Switzerland. Provide the data and give your evaluation (ie — which countries are the top sources of imports? What does that mean for your business?) Cite
your sources. (5 pts) 3. Provide your evaluation as to which country. out of the four mentioned above. would be the best first market of entry for your dental equipment. Explain in detail why you
have chosen the specific country and not the others. Cite the resources you have used to evaluate the opportunity. (15 pts) 4. What factors are necessary to be successful in the market you have
chosen? What challenges would need to be overcome? Be specific.
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