The Buyer’s Experience

Select a product that you have genuine interest in purchasing sometime in the near future. Find a corporation, big-box store, or a similar retailer in which you can visit to execute this assignment. For example, Nordstrom, Best-Buy, REI, Ben Bridge Jewelers, etc. If you have interest in buying a new car sometime soon, you may also visit a local car dealer, although they may not be as amenable to a ‘practice sales session’. The goal is to find a business that has well-trained sales staff.