Provide an overview for each of the four stages in the buying process, which include a description of the category of the organizational buyer, the buying process itself, purchase type influences on buying, structural influences on buying, behavioral influences on buying and the stages in the buying process. Do your best to research additional articles to support your proposed improvements in the buying process for these airlines and your own experiences in this analysis. As you apply these concepts reflect upon the buying process by which these organizations are buying the newer aircrafts and providing services to meet the needs of the customer.

 

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