Media and Social Media Plan For GOODLIFE FITNESS CLUB: Where, when, and how often do you want to say it?
Media and Social Media Plan For GOODLIFE FITNESS CLUB: Where, when, and how often do you want to say it? 1. Develop a media plan to reach your target audiences. The media plan should explain:
A. Describe your target audiences and your strategy and execution plan to fulfill your IMC objectives with each [remember your response hierarchies]. B. How you will use advertising to reach your target audiences (magazines, newspapers, television, and radio)? Explain why you want to use that medium