LDR 422
Paper details:
Each Case Study should be 5 pages long.
Case Study 2: Philips versus Matsushita: Competing Strategic and Organizational Choices
Carefully read Case 4-1, Philips versus Matsushita, on pp. 331-347 of the Transnational Management textbook. Consider the organizational development of each firm and its implications on that company’s strategic capability.
What do you think of the change each company has made to date – the objectives, the competencies, and incompetencies? What strategic impediments and disabilities did each bring to the organizational dynamics? What recommendations would you make to each organizational leader?
Case Study 3: 6-3 Eli Lilly in India: Rethinking the Joint Venture Strategy
Carefully read Case 6-3, Eli Lilly in India, pp. 55-567 of the Transnational Management textbook. This is a case in the design and management of an international joint venture. Joint ventures are part of the globalization for many MNEs. Did Eli Lilly pursue the right strategy to enter Indian market? What are the implications of globalization in terms of hierarchical and bureaucratic models of leadership, and organizational change? What would you recommend for the future of this joint venture? Why? Find out what happened to this joint venture.


