Iphone 8’s Marketing Plan

Order Description
The goal is to produce a marketing plan about iphone 8 focusing on these points:
The current situation of your product to identify the problems and opportunities – what is the loss and how did it occur (the loss can be revenue related, competitor overtaking the market, criticism for their marketing, promotions etc.). For instance, how did Apple overtake Nokia’s market share? Why is Apple more relevant now?
Ansoff Matrix and Boston Matrix
Market Map and Product Positioning
Brief summary of Apple
Marketing audit – internal and external
Importance of market research
4PS
The goal here is to enhance Iphone 8 according to Iphone 7’s disadvantages/cons and still make it relevant to the market.