This assessment task requires students to write a research report which explores the issue of entrepreneurship in Transport and Logistics industry.
As a minimum this research report should cover:
⢠A brief description of the industry sector chosen
⢠Coverage of the significant issues facing entrepreneurs in this sector
⢠A discussion of the level of entrepreneurial activity in the sector
⢠Factors which influence the probability of new venture success
As a research paper, students are expected to produce information on their chosen industry. As a tip, students frequently write about their own industry and subsequently only produce their personal opinion. This is usually marked down substantially. As a research paper, the purpose of this assessment is to develop student investigative and research skills. Good research skills are of vital importance to entrepreneurs who often need to make their own assessments and discoveries as part of deciding feasibility of an identified opportunity. This ability to research an industry soundly is the foundation skill tested in this assessment.
2. Description of the Industry Sector (200-300 words)
– Describe the industry sector which the organisation is in
3. Issues facing Entrepreneurs in the Transport and Logistics Sector (200-300 words)
– Describe the significant issues facing entrepreneurs. Ethical issues are also to be noted if relevant.
4. Level of Entrepreneurial Activity in the transport in the Transport and Logistics sector (200-300 words)
– Describe and discuss the level of entrepreneurial activity in the industry including size, scope, competitive environment , business start ups, level of market maturity.
– is the sector changing rapidly. If so what is influencing these changes.
– What is the technological intensity?
– Distinguish between Factor-driven economies, Efficiency-driven economies and Innovation-driven economies
5. Factors Influencing probability of new venture success (200-300 words)
– Describe factors which influence the probability of new venture success example; financial resources, physical resource, human resources, technological resources, reputation, organisational resources.
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