HOW QUICKEN LOANS MANAGES INDIVIDUAL BEHAVIOR Academic Essay

MANAGING INDIVIDUAL BEHAVIOR
Assignment Overview
Clear organizational goals can drive employee efforts throughout
the organization. So can the organization’s values. Quicken Loans
was named number 12 in Fortune Magazine’s 2015 rankings for 100
Best Companies to Work For in America (the 12th year they have
been on the list). Why? In part because it is a values-driven firm with
strong corporate goals that translate into how work gets done on a
daily basis.
Read about Quicken Loans in the following research report:
Quicken Loans. (2015) In Great Places to Work. Retrieved
from https://us.greatrated.com/quicken-loans

Now, check out the Quicken Loans website to get a look at the
company from an “official” point of view. Scroll down to “Why you
should use Quicken Loans.” Be sure to click on the link to "Our
Values."
Quicken Loans: About us. (2015) Retrieved from
https://www.quickenloans.com/about

You may also want to review the following OPN website:
Organizational Goals Can Be Powerful Energizers. (n.d.).
U.S. Office of Personnel
Management.https://www.opm.gov/perform/articles/2000/apr
00-7.asp
Remember to follow Trident’s guidelines for master’s-level
writing. (See The Student Guide to Writing a High-Quality
Academic Paper.)

Case Assignment

In a 4- to 5-page essay, address the following:
Define the problem: Discuss Quicken Loans’ key goals and values.
Conduct research about working at Quicken Loans to get more than
just the company’s view from its website. For example, the site “Glass
Door” contains pro-and-con reviews of a number of companies by
current and former employees. (Note: Do not use Wikipedia as a
source. It is acceptable to use Wikipedia as a starting point to get
background information, but always verify the information from a more
reliable source.)
Analyze the cause: How do Quicken Loans’ corporate values and
goals concerning employees, customers, and the business affect the
job satisfaction and motivation of the people who work there? To
answer this question, analyze the effect Quicken Loans’ goals and
values have on job satisfaction and motivation by using the Job
Characteristics Model (from the Background materials). Bring in what
the Job Characteristics Model teaches us by using examples from the
Quicken Loans’ approach. Emphasize skill variety, task identity, task
significance, autonomy, and feedback (job characteristics). Then make
the argument (providing evidence from employee comments or
surveys) that this affects experienced meaningfulness, responsibility,
and knowledge of results (critical psychological states) and what the
model says the results are.
Propose a solution: Is this approach something every business
should adopt? Why or why not? Defend your answer in terms of the
Job Characteristics Model. Be sure to explain why you recommend the
solution(s) that you do. Your recommendations must be based on
evidence (what you learned from the Job Characteristics Model and
other sources).
Overall, you must demonstrate that you have read, understood, and
can apply the background materials by citing them in support of your
analysis.

Assignment Expectations
Your paper will be evaluated using the criteria as stated in the Case
rubric. The following is a review of the rubric criteria:
Assignment-Driven: Does the paper fully address all aspects of the
assignment? Is the assignment addressed accurately and precisely

using sound logic? Does the paper meet minimum length
requirements?
Critical Thinking: Does the paper demonstrate graduate-level
analysis, in which information derived from multiple sources, expert
opinions, and assumptions has been critically evaluated and
synthesized in the formulation of a logical set of conclusions? Does the
paper address the topic with sufficient depth of discussion and
analysis?
Business Writing: Is the essay logical, well organized and well
written? Are the grammar, spelling, and vocabulary appropriate for
graduate-level work? Are section headings included? Are paraphrasing
and synthesis of concepts the primary means of responding, or is
justification/support instead conveyed through excessive use of direct
quotations?
Effective Use of Information: Does the submission demonstrate that
the student has read, understood and can apply the background
materials for the module? If required, has the student demonstrated
effective research, as evidenced by student’s use of relevant and
quality (library?) sources? Do additional sources used provide strong
support for conclusions drawn, and do they help in shaping the overall
paper?
Citing Sources: Does the student demonstrate understanding of APA
Style of referencing, by inclusion of proper citations (for paraphrased
text and direct quotations) as appropriate? Have all sources (e.g.,
references used from the Background page, the assignment readings,
and outside research) been included, and are these properly cited?
Have all sources cited in the paper been included on the References
page?
Timeliness: Has the assignment been submitted to TLC (Trident’s
learning management system) on or before the module’s due date?