Describe the fashion entrepreneur’s background, motivations for starting the venture, challenges in growing the venture. (2 pages)
Evaluate the value proposition (target market, product/service description and unique benefit). ( 1 page)
Conclusion: what makes the company successful (or not)? What are your recommendations for improvement? (2 pages) Discuss how the findings of the interview are meaningful to you. What have you learned about your own potential to be a fashion entrepreneur?

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