Direct Effects of Goals on Strategy

1. What are the issues in the upcoming negotiation?
2. Based on a review of all the issues, what is the “bargaining mix”? (Which issues do you need to cover? Which issues are connected to the other issues?)
3. What are your interests?
4. What is your resistance point – what is your walkaway?
5. What is your alternative?
6. Define your targets and asking price – where will you start and what are your goals?
7. Who are your constituents and what do they want you to do?
8. Who are the opposing negotiators and what do they want?
9. What overall strategy do you want to select?
10. What protocol needs to be followed in conducting the negotiation?

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